Holoride: In-Car Entertainment Enters the Age of the Metaverse

What is Holoride?

About Holoride:

Holoride creates an entirely new category of media for passengers. This is done by connecting augmented reality content with data points from participating vehicles in real-time. By seamlessly communicating information like GPS position and acceleration, Holoride immerses riders in a new kind of virtual reality (VR) content. This is done by creating onboard entertainment and supposedly “reducing motion sickness.”

The Holoride Team

The team at Holoride currently consists of 30+ employees in over ten countries. Their former employers include Audi, Apple, Amazon and other major tech companies. Audi owns a minority stake in the company as major partner.

The team is spearheaded by CEO Nils Wollny, the former head of Digital Business at Audi. Marcus Kuhne is a co-founder, who was former head of immersive technologies at Audi. The director of advanced development is Daniel Profendiner.

In April 2021, Holoride raised €10 million in its funding round led by Terranet AB. This earned the company a €30 million valuation. Holoride won the prestigious SXSW Pitch, named Best in Show. It has been hailed “Best of CES” four times. Holoride got recognized as one of the “100 Best Inventions of 2019” by TIME Magazine.

Holoride has partnered with key advisors in VR and tech. These inlcude Palmer Luckey the founder of Oculus VR by Facebook (now Meta).

Other partners include Disney and Universal, who are using the technology in various interactive car experiences.

Holoride Tokenomics

Holoride’s RIDE token will run on the Elrond blockchain. It is selling up to 200M tokens (20%) to financial and strategic partners involved with the technology and blockchain space. 25% will go to Holoride ecosystem partnerships, including developers and content creators, advisors and ambassadors.

“The RIDE token will be essential for building a vibrant and sustainable economy for the holoride ecosystem, connecting car manufacturers, content creators, brands, and passengers, and enabling them to capture value along the way.”
said Nils Wollny, CEO & co-founder of holoride.

The Public sale will issue an additional 50M tokens (5%). The community allocation will equal 20% towards the early adopters in the crypto space. These include beta users, tech audits and code reviews.

Upcoming Token Sale Details

The RIDE public sale will release on Maiar Launchpad on Nov. 26th, 2021. The sale will open at 2:00 pm UTC. There is a tiered lottery system, and you purchase your lottery tickets in Elrond EGLD. The price per ticket is $200 EGLD. You can stay updated on the sale by following Holoride’s social media accounts. These include Telegram, Twitter, and YouTube.